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  • Generation iY:

     What we Must Prepare for and Understand as they Enter the Workforce


  • Today’s teenagers…

    “…don’t know the value of a dollar.”

    “…have no work ethic.”

    “…are spoiled.”

    Perhaps you’ve heard these statements from preceding generations, or have even said them yourself. While the stereotypes surrounding “kids these days” can be less than optimistic, the story does not end there. 

    Truly understanding Generation iY, the next generation to enter the workforce, requires a real understanding of why such individuals think and act the way they do. From technological advances to modern expectations, today’s work climate has created a unique situation for this generation. Gaining a comprehension of how to aid them in the real world will be key to the success of the next wave of business professionals. 

    For working professionals looking to hire young people in the near future and parents hoping to raise successful children, grasping the mentality of this group requires a deeper look at how to be best prepared for their arrival. 

    My goal as both a business entrepreneur and parent of iY and Millennial children is to provide the insight necessary to bridge the gap between adults and the emerging generation through observation of previous generations in the workforce and the perceived vs. actual priorities of iY.

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  • Diversity in Business:

    Why Should You Care? & Why We Get it Wrong!

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    “Who does this bald white guy think he is talking about diversity?”

    “He has no right to talk about this!”

    “What qualifies you to even comment on this topic?”

    “With today’s racial unrest, why open this can of worms?”

    I’m here to tell you that these attitudes are part of the problem. This divide we’ve created in the business world, in which we think we MUST employ someone based on the color of their skin and not their skills, has actually created a cultural rift that has made things worse.

    The purpose of this book is to take a closer look at what we’re doing wrong and try and question it. In this book, we’ll talk about the issue with the standard definition of diversity, how to re-define diversity initiatives, and why we should care.

    I’m hoping you consider what I have to say, discuss it, think about it, question it and even challenge it.

    An open dialogue about diversity is precisely what we’ve been lacking.

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